Franchise Recruitment Marketing
We generate the franchise enquiries. You keep control of the sales conversations.
Stealth Digital runs territory-focused Facebook and Instagram campaigns to reach prospective franchise buyers. We manage the campaign strategy, creative, ad copy and lead forms, then deliver the enquiries to your team through an agreed lead-routing process.
Experience AI-assisted engagement on our website. CRM and AI follow-up can be added to your campaign where required.
Start with the territories you actually need to fill
Franchise recruitment is different from advertising to customers. The campaign needs to explain the ownership opportunity and attract people who are considering buying and operating a franchise. We start with your available territories, investment requirements, preferred buyer background and approved franchise offer, so the message reflects the opportunity you are selling.
What we manage for your franchise campaign
Campaign strategy
Define the audience, territory approach, lead-form questions and initial testing plan with your recruitment team.
Creative and ad copy
Build clear advertising assets and copy using approved brand information, then review the response and test different approaches.
Meta lead forms and routing
Capture enquiry details through Facebook and Instagram lead forms and send them to the agreed salesperson, email, lead sheet or CRM where a suitable integration is available.
Ongoing optimisation and reporting
Review media spend, enquiry volume and cost per enquiry. Where your team records sales-stage outcomes, we can also review contact, appointments and pipeline progression.
A verified number is not the same as a qualified buyer
SMS verification can confirm the mobile number used to submit an enquiry. It does not confirm that the person is financially suitable or ready to buy a franchise. We can use SMS-verified or non-verified Meta lead forms depending on your goals and agreed campaign scope. Your team remains responsible for assessing buyer suitability and progressing the sale.
Lead generation first. Follow-up to suit your business.
If you already have a sales team and a working CRM, we can focus on generating and delivering enquiries. If follow-up is the gap, a separate CRM and AI-assisted workflow can acknowledge enquiries, share approved information and support appointment booking. We agree on the handoff before launch so everyone knows who is responsible for the next conversation.
Looking for the CRM and AI follow-up layer? Explore our franchise CRM and AI follow-up service.
A recent franchise campaign snapshot
Jim’s Mowing, August 2026
Recorded results from one campaign period, including the follow-up workflow used for that client. Your campaign scope, territory, budget and sales process may be different.
Begin with a focused recruitment pilot
Start with one region or a defined group of territories. We confirm the offer and lead handoff, build the campaign, then review actual enquiries with your team before deciding what to scale. This gives us a practical way to test the message and identify where the recruitment process needs attention.
Confirm the opportunity and scope
Launch and review the enquiries
Use the evidence to decide what to scale
Franchise recruitment marketing FAQs
Let’s look at your next franchise campaign
Tell Rick which territories you want to fill, how you currently generate enquiries and what happens when a lead arrives. We’ll discuss a practical campaign and the right handoff for your team.
Book a 15-Minute Call